To be honest, I was hesitant about posting this article. As far as I know, this hack is something I came up with – and I’m proud of it! I wasn’t crazy about sharing this secret with the internet and the masses of other music producers out there (there’s a lot of us). It’s competitive enough already. But, I came … Read More

What if we told you that you could get twice as many followers from releasing a track than you usually do? “Follow to Download gates” can make this happen. They are software tools, usually accessible via a website, that allow you to give away something in exchange for a social interaction.

Ever wondered what a repost is worth? The repost feature changed SoundCloud forever. By getting others to ‘repost’ your track, it’s published to the streams of all their followers. Technically, a repost by an influential account could lead to significant exposure.

The first two articles in our outbound marketing series covered the main vessel of the “PR Game”, the music blog. While blogs will always remain an important part of the music PR industry for both consumers and artists alike, musicians have recently started looking away from blogs and focusing on the key metric by which most people analyze music: play … Read More

In the last piece of our Mastering Music PR series, we covered the foundations of outbound marketing and the role that publicists play, as well as the different music promotion services they offer. Building upon that, we’re going to be going deep on music blogs, Hype Machine, Submithub, and how to best approach getting featured on these blogs. To begin, … Read More