The Truth About Record Deals (And How To Negotiate Them)

Whether you’re an electronic music producer or indie band, it is probable that you will be involved in a record deal at some point in your career. In this article, we’ll talk about the nature of recording agreements, key clauses that you should understand and terms that are reasonable and favorable to negotiate for. If you’re not yet familiar with … Read More

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Insight into SoundCloud Premier: Monetization, Ads and Visual Profiles.

It signified the first steps towards monetizing content on the platform, for which a new invite-only account type was introduced: Premier. Besides monetization, these accounts offer a variety of exclusive features such as visual banners, special artwork on tracks and the ability to geographically restrict content. In early April, the platform reported having brought on over 100 of these invite-only … Read More

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Supercharge Your Soundcloud Account: Simple Tips To Accelerate Growth

In December 2014 the company reported 175 million unique listeners per month using their service. Next Big Sound reportedly tracked a total of 2.4 billion users on the platform in it’s lifetime. The platform has become the go-to for consumption of mostly electronic music, DJ mixes, podcasts and niche dance releases. Because of their grey-area copyright policy, it’s also one … Read More

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Understanding the Music Industry: Music Publishers, Syncs and Licensing

Understanding the Music Industry is a series that outlines the framework of the business, explaining the roles of the industry professionals, what their jobs entail, when it’s important to involve them and deal specifics that you want to be aware of. Artist managers, booking agents, music publishers, labels, A&Rs and others – we’ll treat them all.

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30 YouTube Music Promotion Channels (That Decide What Goes Viral)

I was thinking about what marketing efforts got our music the most exposure. The answer was clear: YouTube Music Promotion Channels. Also known as YouTube promoters, promo channels, music promo channels, broadcasters, YouTube blogs and a variety of other names. To some this may be a familiar topic, to many it won’t be. One thing is for sure though – … Read More

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