Mastering Music PR: Getting On Music Blogs & Hype Machine

In the last piece of our Mastering Music PR series, we covered the foundations of outbound marketing and the role that publicists play, as well as the different music promotion services they offer. Building upon that, we’re going to be going deep on music blogs, Hype Machine, Submithub, and how to best approach getting featured on these blogs. To begin, … Read More

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Getting More Fans: The Artist Guide for Social Media

In the past year, 3.175 billion people worldwide were active internet users. That’s almost half the global population. Yup, half the planet. Active social media users totaled a whopping 2.206 billion just in 2015 and has been rising since. Rapidly. (By 176 million users over 2015 alone, to be exact). What does that mean for you as an artist or creative? More reach. Those … Read More

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Insight into SoundCloud Premier: Monetization, Ads and Visual Profiles.

It signified the first steps towards monetizing content on the platform, for which a new invite-only account type was introduced: Premier. Besides monetization, these accounts offer a variety of exclusive features such as visual banners, special artwork on tracks and the ability to geographically restrict content. In early April, the platform reported having brought on over 100 of these invite-only … Read More

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Supercharge Your Soundcloud Account: Simple Tips To Accelerate Growth

In December 2014 the company reported 175 million unique listeners per month using their service. Next Big Sound reportedly tracked a total of 2.4 billion users on the platform in it’s lifetime. The platform has become the go-to for consumption of mostly electronic music, DJ mixes, podcasts and niche dance releases. Because of their grey-area copyright policy, it’s also one … Read More

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